THE WEBSITE DESIGN PROCESS
Here at Currant Web we follow a proven 6 stage web design process that helps our Birmingham Web Designers deliver successful solutions to our clients time and time again. So what is a web design process? A web design process is a set of tried and tested points that need to be completed in order to take a website from start to finish. By breaking down a large project into bite size chunks we are able to perfect every aspect of your website.
The stages are:
- Information Gathering & Planning
- Pre Launch – Testing
- Post Launch – Online Marketing
INFORMATION GATHERING & PLANNING
The first and often most crucial step in any successful online campaign is the information gathering and planning stages. By gathering vital information on the business, their goals & their target audience we are able to tailor the website design & development to match up with the business ethos.
Using this information we can put together a flawless plan for your website, at this stage we will develop an intricate sitemap for our customers business.
By using the information gathered in stage one we are able to transform plans into reality. We are able to deliver a visual prototype for your business. At this stage our clients have the opportunity to compile a list of feedback that we can implement into the design. At the end of the design phase the look and feel of the website will be almost complete and will be ready to move onto development.
Here at CurrantWeb we take a strategic approach to development and the software we use for our clients website. With this in mind, we build all of our websites using open-source solutions, predominantly WordPress & Magento. Our team of talented developers know the systems inside out & can provide content managed solutions that not only look great but are extremely easy to manage for our customers.
Depending on the complexity of the development, we usually aim to deliver a fully functioning website within 4 – 6 weeks of website sign off. Again, at this stage you will be able to compile a list of amendments that we can implement into the website.
PRE LAUNCH – TESTING
Prior to launching the website, our team run through a polishing phase where we aim to attend to the final details. We address the websites speed, compatibility issues & implement onsite SEO to ensure your business ranks highly in Google straight from launch. The clients website is also ran through our quality standards checks, to ensure the website we launch is flawless.
The launch stage requires significant attention in order to avoid any issues. Our team take care of any hosting and email transfers before launching the website, ensuring as little down time as possible. Does your website contain any existing SEO? An important question that we address before launch to avoid any issues with Google rankings. If so, then we put in place a strategy to ensure your websites Google rankings do not fluctuate through the live process. Once we are satisfied that adequate precaution are in place we will then look to transfer the website onto the live server.
Once live we will run the website through the final diagnostics, health checks & setting up any Google accounts to monitor analytics.
POST LAUNCH – ONLINE MARKETING
So the websites live, now what? The journey doesn’t end there. In order to maximise our customers return on investment it is paramount that we put in place a online marketing strategy for your business. Whether is be social media marketing, Organic SEO or a Pay Per Click campaign, it is crucial that your website is seen, shared and used by potential customers.
For more information on the online marketing stage we recommend reading our dedicated SEO articles. So if you are looking for a design agency in Birmingham, what are you waiting for? Get in touch now.